The Challenge: ´ Excel spreadsheets didn’t scale and were too time-consuming for a small staff ´ Couldn’t evaluate effectiveness of CRM and sales with one-dimensional data views ´ Needed to manage and track growing schedule of in-store demos ´ Static spreadsheets couldn’t be easily shared or accessed remotely The Solution: ´ Online database delivered detailed views into CRM and inventory data ´ Purchase-order module gave insight into produc

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