Case Study
Gold Client® helps Brown-Forman achieve smooth blend with Casa Herradura Data
Gold Client ® helps Brown-Forman achieve smooth blend with Casa Herradura Data ABOUT THE CUSTOMER CHALLENGE In early 2007, Brown-Forman acquired Casa Herradura, one of the oldest and most respected tequila producers in the world. Herradura tequilas are handcrafted in one of Mexico’s most historic distilleries, on the premises of a 19th century hacienda in Amititan, Jalisco – a 90-minute drive from Guadalajara in the heart of Mexico’s tequila