Case Study
Frigo Cheeseheads - Back2School® offers ideal platform to launch community relations program to benefit schools
Frigo Cheeseheads - Back2School® offers ideal platform to launch community relations program to benefit schools
Case Study Frigo Cheeseheads SchoolFamilyMedia.com/solutions Back2School® o ers ideal platform to launch community relations program to bene t schools The Challenge Frigo Cheese Heads, a leading manufacturer of cheese snack products, created the “Build a Bright Future” program to award grant money to K-8 schools. Frigo wanted to promote an essay contest and generate maximum entries in a tight, two-month (August-September) time frame. The