1 3radical Voco enables Foxy Bingo to dramatically increase daily player volumes at the same time as reducing the use of financial incentives to attract and retain players. Foxy Bingo knew that their audience liked engaging with online games, but could the same game-based techniques be applied to marketing to increase active users, drive revenue and gather first-party data. In this case study find out how 3radical’s ‘Voco’ platform has been successfully used to add innovative ‘repeat play’ mechanics into the Foxy Bingo website increasing daily activities by 30% and driving increased revenue as a result. CASE STUDY Foxy Bingo2 THE SOLUTION 2 Kim Eaglestone, Manager - Bingo at GVC Group3 THE BENEFITS4 UK +44 117 344 5008 Singapore +65 6407 1390 Australia +61 289 737 506 North Am

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