www.fireflycu.org New site visitors increased by 18% BANKING The Firefly Credit Union website is the centerpiece of this Minnesota credit union’s branding, positioning, communications, and transactions. This project included an overhaul of the design, site architecture, and user experience. Kentico’s platform provided this growing credit union with powerful content management, SEO support, and scalability to grow to meet its members’ needs. ZAG Interactive Firefly Credit Union Background Firefly Credit Union, formerly US Federal Credit Union, is a thriving credit union serving metro Minneapolis/St. Paul. With more than 70,000 members and $1 billion in assets, they needed to seamlessly introduce an exciting new credit union name and brand, and improve the

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