Case Study

Finding that spark.

Finding that spark.

Pages 3 Pages

Adobe Customer Story Finding that spark. Spark creates a seamless experience for customers that increases engagement and conversion rates through data using Adobe Experience Cloud. “With Adobe we now have a great framework for tracking and measuring, but also testing, which has been an important tool for us to educate the business on how crucial data-driven decision-making is. ” Lena Jenkins, Data Powered Customer Engagement Lead, Spark RESULTS SOLUTION Adobe Experience Cloud, including Adobe Analytics and Adobe Audience Manager in Adobe Analytics Cloud and Adobe Experience Manager and Adobe Target in Adobe Marketing Cloud Met AGGRESSIVE implementation SCHEDULE Delivers CONTEXTUALLY RELEVANT experiences across channels, devices, and websites Lift in CUSTOMER ENGAGEMENT from testing

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