Fighting Cancer and Connecting Supporters with Fresh, Integrated Data 05.18!EB10130!CASE STUDYFIGHTING CANCER AND CONNECTING SUPPORTERS 2 TERADATA.COM Customer Overview The American Cancer Society (ACS) faces a monumental but critical task—eliminating cancer. For more than 100 years, ACS has brought together donors, volunteers, programs, and research to save lives and work toward a cancer-free world. With cancer a global issue, ACS works internationally to host events and extend its mission into every community. Along with its 3 million supporters, ACS helps people get well and stay well, researches cures, and raises awareness. The organization’s vision is to eradicate cancer as a national health problem by the turn of the century. This requires using data and analytics in eve

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