Fater Saves Time and Costs in Capital and Marketing Campaign Management Process Thanks to Fujistu RunMyProcess Solutions
Fater Saves Time and Costs in Capital and Marketing Campaign Management Process Thanks to Fujistu RunMyProcess Solutions
2 PagesTHE BACKGROUND Fater, a joint venture between the Gruppo Angelini and Procter&Gamble, is a leading personal care product company in the Italian market. It includes well-known brands such as Pampers, Ace, Tampax and Lines. Headquartered in Pescara, Italy, Fater employs 1,000 employees and in 2013 reported a turnover of 950 million euros. THE CHALLENGE (CAMPAIGN MANAGEMENT) In order to promote its product range on the Italian market, Fater
