Case Study

Etsy Case Study

Etsy Case Study

Pages 9 Pages

Etsy revamped its investor relations (IR) website with Q4 to better reflect its brand and engage its growing investor community. The redesigned site emphasizes Etsy's mission to "Keep Commerce Human" by showcasing its unique value proposition, creative marketplace, and long-term growth strategy. The new site offers rich content, videos, and key financial information, making it a valuable resource for investors and analysts. The platform's flexibility allows continuous updates, including impact reporting, and helps Etsy communicate its evolving story. Analytics from the site help guide future content decisions and improve investor engagement.

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