Envisioning a model connected city. The Next Generation of Urban Transportation When Pittsburgh was selected to be a finalist in the U.S. Department of Transportation’s (USDOT) Smart City Challenge, Mayor Bill Peduto needed to build a winning team to create a 75-page application and video outlining a vision for Pittsburgh’s transportation infrastructure and a video telling the story of Pittsburgh’s history of innovation. He came to MAYA to bring a wholistic, forward-looking transportation strategy to life and position Pittsburgh as a model connected city for all its citizens. Client: Branding Storytelling Insight & Analysis Facilitation & Coaching User Experience (UX) Design Aligning a Vision for an Innovative FutureWe facilitated an initial planning session with a team of Pittsburgh leade

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