This vendor content, presented as a pitch deck from SAP, highlights how their Integrated Business Planning (SAP IBP) solution transforms supply chain processes. It features a case study of Coca-Cola Europacific Partners (CCEP), a global bottler facing the challenge of optimizing its extensive supply chain and enhancing forecast accuracy. The solution leverages advanced demand sensing capabilities and exception-based monitoring tools. CCEP achieved improved visibility through a comprehensive KPI dashboard, enabling better comparisons between sensed and consensus forecasts and real-time adjustments. This implementation demonstrates how SAP IBP facilitates more accurate demand planning, proactive issue identification, and overall operational efficiency in complex consumer product supply chain

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