Case Study

Eltra Pursues A Deliberate Growth Policy. RAW Has Been Growing With Them For Years.

Eltra Pursues A Deliberate Growth Policy. RAW Has Been Growing With Them For Years.

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Eltra pursues a deliberate growth policy. RAW has been growing with them for years. For many years Eltra has been a major player in the distribution of electrical and do-it-yourself (DIY) material. To stay at the top, the company constantly adapts to changing market conditions that make customers even more demanding. “We also deliberately invest in IT,” says Erik Verley, Logistics Director at Eltra. “Our IT must be able to grow parallel with

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