CUSTOMER STORY Ireland’s leading service provider , eir provides ultra-fast broadband, voice and TV services to approximately 2 million residences and businesses. Now businesses are also clamoring for Wi-Fi. “Whether you run a café, hair salon, clothing store, or auto shop, these days you need Wi-Fi to attract customers onto the premises, ” says Paul Mulqueen, eir’s Head of Product for Small Business. Most visitors will gladly enter their email address in exchange for free Wi-Fi, giving businesses a way to stay in touch and make special offers. T o meet growing demand, eir Business decided to introduce a Wi-Fi service for business, called Advantage Wi-Fi. Customers would receive access points, performance monitoring, and a self-service management portal to customize the experien

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