easyJet – experiences significant increase in conversions using Sitecore to personalize its home page
easyJet – experiences significant increase in conversions using Sitecore to personalize its home page
2 PagesSummary easyJet is Europe’s leading airline – and likes the color orange. It has over 600 routes in 30 countries, over 200 aircraft, and served over 55 million passengers with revenues of £3.5 billion in 2011. On the web, easyJet is the number one travel search term in the UK; the website supports 14 languages and attracts visitors from 221 countries. It is passionate about helping its customers – to make travel easy and affordable. As a busin
