multiview.com © 2019 CASE STUDY SCANNING AHEAD e-ImageData Moves Its Business Forward with an Impactful Online Presencemultiview.com As a manufacturer and seller of microfilm scanners, e-ImageData needed to remain competitive and top-of-mind in a highly niche market. The company turned to digital marketing to build its brand while learning important details about its prospective customers. Unless you’re a library director or archivist, you might (wrongly) assume microfilm has gone the way of the rotary dial phone. Not only is that assumption incorrect, new innovations are making microfilm scanners as relevant as they’ve ever been. As a result, in this very niche market, it’s important to let potential users know that your products are not only still alive, but thriving. e-ImageData

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