Driving the evolution towards a new digital strategy and positioning, from feasibility study to implementation management and post-go-live support Challenge The asset management company faced several challenges, such as: Simplify the operational model by outsourcing non-core activities to increase quality of service and reduce operational costs Increase clients’ and surfers’ independence with a better user experience and an optimized relational funnel Boost online sales by providing to clients, surfers and professionals a multichannel platform (website, app, social) to interact and support the sales process Foster corporate-culture evolution into a more dynamic and reactive structure Approach Arthur D. Little supported the digital transformation of the company over a 2- year period, buil

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