Case Study

Dreyers’ Grand Ice Cream

Dreyers’ Grand Ice Cream

To find out more about Park City Group solutions, call us at 435- 645-2000 or visit us on the web at www.parkcitygroup.com. In 1999, when the former viaLink Company (now Park City Group) introduced a third-party opportunity for scan based trading, Dreyer’s took notice. “From a business perspective, scan based trading let us leverage our distribution system,” says Dreyer’s Manager of scan based trading development, John Shreve. “Scan based tr

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