Doing More by Doing Less
Doing More by Doing Less
26 Pages#inspire15 Doing More by Doing Less Lessons Learned in Customer Insight Tuesday, May 19, 2015 Jason Kappel, Director of CRM, GameStop#inspire15 Who is GameStop? CANADA UNITED STATES EUROPE AUSTRALIA NEW ZEALAND We are a family of retail brands that makes the most popular technologies affordable and simple. • 6,600+ Video Game and Technology Brand Stores • Dominant Leader in Global Video Game Category • Operations in 14 Countries • Fortune 500 & S&P 500 Company#inspire15 We’re a $9B Specialty Retailer Video Games #1 Market Share Publishing #1 Digital Magazine Top 10 Mobile Publisher Digital/Mobile Gaming $900M Digital Business Wireless/ Technology Fastest Growing AT&T Wireless Reseller AT&T National Dealer Largest Authorized Reseller#inspire15 What Makes GameStop Unique? Loyalty 40,0
