Case Study
DIMENSIONAL INNOVATIONS USES HI-MACS IN NBA LOCKER ROOM RENOVATION AND REBRAND
www .LGVIA TER AUSA.com DIMENSIONAL INNOVATIONS USES HI-MACS ® IN NBA LOCKER ROOM RENOVATION AND REBRANDwww .LGVIA TER AUSA.com When North Carolina’s NBA team brought the Charlotte Hornets’ brand back to life in 2014, they tapped Kansas-based design-build firm Dimensional Innovations to reinvent their old locker room. The space was previously branded Charlotte Bobcats’ blue and orange and needed a holistic renovation for the new brand. Led by Executive Creative Director, Jeremy Williams, the project required a total reconstruction including major changes to the layout, materials, branding and interiors. Dimensional Innovations’ primary goal was to create a space that met the hygiene and style requirements of the team, blending function, durability and cleanliness with outstanding des