Case Study
Digital Signs Used For Airport Advertising
case study page 1 08-163 Copyright 2009 NetWorld Alliance Sponsored by C-nario Digital signs used for airport advertising How an ad agency generated revenue and improved traveler experience By Travis Kircher, Contributing editor, Digital Signage Today Sponsored by J CDecaux Momentum Shanghai Airport Advertising Company Ltd., a joint-venture company affiliated with outdoor- advertising giant JCDecaux, wanted to deploy a network of dig