Digital Signage enables Advertising and Interactive Wayfinding in Norwegian Shopping Mall Case study: Digital Out-Of-Home Aker Brygge’s shopping mall is situated in Oslo, the capital of Norway, by the Fjord Pier. It is a medium sized shopping mall with 65 stores, of primarily high end shopping. The unique surroundings have created a popular venue, attracting over 6 million people every year. Many Norwegians work at Aker Brygge pier

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