Case Study

Digital Signage Brings Improved Communications, Motivation and Entertainment at leading A-League Side

Digital Signage Brings Improved Communications, Motivation and Entertainment at leading A-League Side

Melbourne City Football Club is a professional football club that competes in the major Australian domestic competition, the Hyundai A-League, the top tier of women’s football, the Westfield W-League, and the Foxtel National Youth League. The Club was formerly known as Melbourne Heart FC. Melbourne City FC is owned by a consortium involving the City Football Group, which also owns English Premier League club Manchester City FC and Major League Soccer club New York City FC. Following the acquisition in 2014 by City Football Group, reliable local and global communication became a key focus for the club, with the Melbourne office requiring regular dialogue with City Football Group’s offices in London and Manchester in the UK and NYCFC in the US. Assessing their options, Melbour

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