Solution Group Sales and F&I Version V101092017 Page 01/08 Case Study eMenu for iPad ® Dealertrack and Straub Automotive Group Saving time and engaging more shoppers with eMenu for iPad ®Solution Group Sales and F&I Version V101092017 Page 02/08 Case Study eMenu for iPad ® Prioritizing the buyer’s experience. Founded in 1945, West Virginia dealer group Straub Automotive currently operates four stores and sells approximately 3,000 new and used vehicles a year. Excellent customer service has always been a priority — a focus that’s paid off in high CSI scores, multiple Honda President’s Awards, and two Nissan Awards of Excellence. So when the group learned it could enhance its customer experience with a faster and more consultative F&I process powered by Dealertrack’s eMenu f

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