GOODDATA CUSTOMER STORY | REDBUBBLE.COM Data-Driven Decision-Making for a Creative Industry Analog Processes in a Digital World Creative Solutions to Data Challenges Organization-wide Benefits An online global marketplace featuring high-quality apparel, artwork and home decor products with an extensive variety of unique designs – Redbubble.com is redefining the way independent artists around the world market and distribute their work to consumers. Redbubble stands for artists, allowing them to choose how their work is used and at what price, while minimizing the associated logistical overhead by takingcare of online marketing, payment processing and fulfillment. As a young company growing rapidly, Redbubble was coping with an abundance of data, spanning all areas of their organiza

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