Case Study
Customercentric Selling To Achieve Improved Forecasting Accuracy And Better Reach Decision Makers
CustomerCentric Selling® Helps Altia Fully Optimize Sales Performance Altia leverages CustomerCentric Selling® to achieve improved forecasting accuracy and better reach decision makers. Business Problem Before engaging with CustomerCentric Selling®, Altia’s leadership team employed a hybrid sales process that integrated the individual experience and training of the management team – including Mike Juran, CEO of Altia -- and the