Pavilion Dance South West (PDSW), a thriving performing arts organisation with a venue in Bournemouth, England, started out as a bright idea from a collective of passionate dance initiatives across the South West of England, and was initially known as Dance South West. From a loosely constituted network to today’s national dance development organisation with a state of the art venue that hosts performances, classes, live screenings, art house films and exhibitions and includes a state-of-the-art 200-seat studio theatre and two dance studios, PDSW has come a long way. Just six weeks before the venue’s formal opening in late 2010 , the team still needed a CRM and venue management software up and running in that time, all within a strict budget. “As a small organisation, it couldn’t a

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