Case Study

Cumulus Media Reduces Costs with a Cloud-based Solution

Cumulus Media Reduces Costs with a Cloud-based Solution

Pages 2 Pages

Client Overview A leader in the radio broadcasting industry, Cumulus Media (PINK: CMLSQ) combines high- quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the 245 million people reached each week through its 446 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), approximately 8,000 broadcast radio stations affiliated with its Westwood One network and numerous digital channels. Together, the Cumulus/Westwood One platforms make Cumulus Media one of the few media companies that can provide advertisers with national reach and local impact. Cumulus/ Westwood One is the exclusive radio broadcast partner to some of the largest brands in sports, entert

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