Case Study

CSAE Achieves 90% Mobile App Engagement with Attendees

CSAE Achieves 90% Mobile App Engagement with Attendees

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Gamification THE CSAE CHALLENGE The gamification feature was built using trivia questions provided by sponsors, exhibitors, and CSAE staff members. In order to win points, attendees were encouraged to connect with sponsor and exhibitor representatives at the event to get the answers. Sponsors and showcase exhibitors donated 25 prizes, which acted as motivation for attendees to play the game and collect points. In order to acquire points, many of the tasks involved networking with sponsors and exhibitors and visiting their booths. Interactive Trade Show Floor Plan The interactive trade show floor plan provided a quick and easy way for attendees to visually find sponsors and exhibitors on the trade show floor. Attendees were able to see exactly where booths were located withi

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