Case Study
Criteo’s Product Recommendation Engine, CPC Pricing Drives Search-Like Performance for ShoeMall
TO LEARN MORE ABOUT CRITEO OR TO SCHEDULE A DEMO, VISIT WWW.CRITEO.COM Criteo’s Product Recommendation Engine, CPC Pricing Drives Search-Like Performance for ShoeMall Business Situation ShoeMall considers its target audience to be professional women with relatively high household incomes. Recently, in order to place messaging in front of their preferred audience, ShoeMall has used a combination of search marketing, comparison shopping engine