Share this Continental Foods Deep operational insight drives better decision-making Results Contributes to higher profitability by facilitating decisions that drive sales Boosts competitiveness by helping the company react faster in changing markets Enhances employee productivity by accelerating access to useful data and reports Business challenge Continental Foods has grown rapidly because of its wide product range that meets various local tastes. To continue expanding, it set out to more closely track product performance. Transformation Continental Foods is a leading food provider with operations across Europe. T o gain greater insight into the performance of each of its products in various locations, the company deployed IBM ® Planning Analytics software on IBM CloudTM. By

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