Contact Management & Lead Generation CASE STUDY The Challenge Our client had a growth strategy to increase their market share. In 2013 they had 400 cars in the UK; by the end of 2014, they had a target of 1,800 cars with a final target of 3,000 cars by 2015. They came to Impetus Automotive to deliver that growth. Previously, there was no fleet sales structure in place and the client’s previous vehicle offering made it difficult to break int

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