Case Study

Comprehensive, high-quality location data gives digital assistant a competitive edge

Comprehensive, high-quality location data gives digital assistant a competitive edge

Pages 2 Pages

Overview The provider of one of the world’s most popular voice- activated digital assistants needed to improve the quality of geographic data underpinning its global knowledge base. The company chose a combination of Precisely datasets. Sourcing comprehensive location information from a single data provider minimizes the staff time required to maintain the data feed. Utilizing top-quality data from Precisely gives this digital assistant a competitive advantage by improving the quality of its answers to consumer questions. Business challenge How long should I bake a cake? What is the current temperature in Warsaw, Poland? Consumers love being able to ask these (and millions of other) questions about all kinds of people, places and things — and to receive an immediate answer.

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