© 2018 Veeam Software. Confidential information. All rights reserved. All trademarks are the property of their respective owners. Customer Story 06292018 The Business Challenge The world’s appetite for chicken is growing faster than any other meat, according to the Organization for Economic Cooperation and Development. By 2020, chicken is expected to become the preferred protein, overtaking pork and beef. Why? Chicken is the most accessible and affordable meat available. Australians eat the most chicken — 46 kilograms per person in 2016 — followed by Americans at 42 kilograms. Poultry consumption is rising in developing countries as well, bringing substantial health benefits to underserved populations. In India, chicken consumption is expected to increase to nearly 3 kilograms pe

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