CFI Group in the Financial Services Industry Improving Business Performance Across a Changing Landscape The financial services landscape has changed drastically over the past decade, now embracing a broad range of online services, mobile device applications, and other innovations that complement and in some cases even replace the traditional ‘brick and mortar’ customer experience. This sea change has impacted the way that customers interact with their financial institutions and partners. As a result, both the nature of the customer experience—and the factors that influence customer satisfaction for financial services providers—are part of an ongoing transformation. CFI Group works with a wide range of financial services and insurance firms to help them understand their customers’ exp

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