53 CERVEJAS DA MADEIRA INSTALLATION / Cervejas da Madeira 52 he tropical archipelago of Madeira is known to all as the “pearl of the Atlantic”, thanks to its wonderful subtropical climate and breathtaking views. The inhabited islands of Madeira and Porto Santo are part of this archipelago, as well as another small group of uninhabited islands, the "Desertas" and the "Selvagens". The island of Madeira is the largest of all and is famous for its embroidery artisans, exotic flowers, tropical fruits, exceptional landscapes, spectacular New Year's fireworks, considered the hugest in the world by the Guinness Book of World Records, and Coral beer, a lager produced by Empresa de Cervejas da Madeira (ECM). ECM uses only top quality malts to produce its Coral beer and adopts a s

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