Cereals Arable Event The Cereals Event 2010 was held over the two days of June 9th and 10th and was attended by machinery suppliers such as JCB, to manufacturers such as British Sugar and banks including HSBC who sponsored the event. The Cereals Event 2010 was held over the two days of June 9th and 10th and was attended by machinery suppliers such as JCB, to manufacturers such as British Sugar and banks including HSBC who sponsored the event. About Cereals Cereals is billed as the leading technical event for the arable industry, allowing suppliers to showcase new and innovative products to visitors, who travel from across the nation to attend. Cereals 2010 took place at Chrishall Grange Farm, Royston in June, and brought together over 23,000 professional farmers and industry experts. For t

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