CASE STUDY Cemig is one of the largest energy companies in Brazil, operating in the generation, transmission, distribution and sale of electricity and natural gas, with businesses in 24 Brazilian states and the Federal District. Directly serving more than 8.6 million customers, privacy is fundamental in Cemig’s relationship with customers. Privacy and Data Protection Manager at Cemig, Douglas Heleno Penaforte highlights that privacy adds value to the brand, which holds credibility, trust, ethics and transparency as the main pillars: “Privacy is very important within the company, permeating all processes and areas.” As part of their ethics and transparency policy, Cemig was already compliant with several Brazilian regulations that observed the right to data subjects, including

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