Case Study

CBC, engaging Canadians with global sporting events

CBC, engaging Canadians with global sporting events

Pages 4 Pages

Adobe Customer Story “The data from Adobe Analytics brings us much closer to standard broadcast metrics throughout our digital channels, enabling decision-makers to better understand digital video and its importance in our business.” Greg Dinsmore, manager, digital research, CBC CBC, engaging Canadians with global sporting events. Canadian broadcaster uses Adobe Analytics for video heartbeat measurement capability to deliver standard, det

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