communications 11 Beacon Street • Suite 340 Boston MA 02108 617.523.0038 sloweymcmanus.com CUTTING THROUGH THE CLUTTER CHALLENGE Casebia Therapeutics, an innovative gene editing company discovering and developing curative treatments for genetic diseases, required comprehensive communications support to maximize its impact at the American Society of Gene & Cell Therapy (ASGCT) annual conference, one of its most significant of the year. STRATEGY Slowey/McManus crafted Casebia’s overall narrative for ASGCT and developed a press outreach and social media strategy to raise the company’s profile at the conference as well as promote its presentations and appearances based around the 10 abstracts accepted by the conference. OUTCOME Awareness of Casebia’s presence at the conferenc

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