“People already own the real estate on their vehicle or their building — they are already paying for it. So use it. Use those surfaces for advertising.” It was a simple philosophy that, according to Cora Blue, offi ce/ marketing manager for Raleigh, N.C.-based Capital Wraps, has led to strong growth and increasing opportunities. Vehicle wraps are a mainstay of the business, but as time has progressed, building wraps and a wide variety of additional outdoor signage applications have off ered new opportunities. But with the expansion in outdoor graphics, Capital Wraps started receiving orders for jobs the company just couldn’t produce in-house. Not only did that mean losing margin by paying someone else to produce the work, but it also meant a loss of control over everything fr

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