Case Study
Cap Insert
Cap Insert RTP Company End-Use Case Study High Gravity Compound Puts a Cap on Costs Cosmetics comprise just one element of that elusive quality known as style. In the marketplace, stylish packaging often influences initial cosmetics sales as much as the package’s content. As a leading supplier of caps and closures to cosmetics firms worldwide, Seidel GmbH and Co. of Marburg, Germany constantly monitors consumer preferences in an effort to top off their customers’ products with a distinctive style. From these efforts, Seidel has molded a global reputation for both technical innovation and marketing acumen, combining packaging of distinction with affordable quality. At the end of 2000, Seidel was approached by the firm Dalli Werke, of Stolberg, Germany to jointly develop a new cap design for