Learn PPC CallRail helps New York Search Marketing Firm Showcase Serious ROI by Erica Hawkins March 11, 2020 Marketing Agency Service and eCommerce clients nally track telephone calls as easily as web inquiries NYC SEM, a New York search marketing agency, delivers massive ROI to their clients through search engine marketing—the only challenge was proving it. While the Start free trial rm could demonstrate ROI clearly when tracking product purchases through a client 's online shopping cart, advertising that resulted in phone calls was more dicult to track. A clear line needed to be drawn from search visitor to phone lead to transaction in order to show clients the value of their search investment. _ “The biggest gap that I had with both my professional services clients and my eCommerce

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