Less local, more global Helping one of Europe’s largest financial groups drive consistency and operate as one unified brandwww.bynder.com 2 About the client: With roots dating back to 1820, Nordea is one of the largest financial groups in Northern Europe, providing financial services to over 10 million corporate and private customers worldwide. Industry: Financial Services Using Bynder since: 2017www.bynder.com 3 Bynder x Nordea At a glance Situation: Operating in multiple markets, Nordea needed a solution that would help their team to work closer together and communicate a unified, unique, and consistent brand identity across all customer-related content. Challenge: There was a need for a more structured and unified workflow; less outsourcing of campaigns; more collaboration on

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