Case Study
Busan Bank
Banking Let’s build a smarter planet Busan Bank A more effective, efficient and consultative experience to out-of-branch customers Busan, Korea eng.bnkfg.com/01/06.jsp Solution Components • IBM ® MobileFirst TM Platform Foundation, formerly IBM Worklight ® • IBM WebSphere ® MQ • IBM WebSphere MQ T elemetry • IBM Lab Services • IBM Premier Business Partner NMplus Co., Ltd. Headquartered in the city of Busan, South Korea, Busan Bank offers retail banking services through 250 branch offices and a large network of ATMs. It employs more than 3,300 people. The Opportunity When Busan Bank salespeople went into the field, they brought all of the forms and information they thought they’d need. But if a customer asked an unexpected question, the employee had to return to the office to fin