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Building Community with the World’s Biggest Haka

Building Community with the World’s Biggest Haka

MCI-Group
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Providing creative spirit & innovative insights d From Sponsorship to Social Media Sensation The Challenge With low market penetration in certain areas across France, Mazda Automobile France wanted to use its sponsorship of leading motor show Mondial de l’Automobile 2014 to increase brand awareness. Looking to our experiential marketing approaches and innovative brand enhancement strategies, Mazda Automobile France enga

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