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Case Study

BrownTrout Publishers, Inc

BrownTrout Publishers, Inc

The Access Group
Pages 2 Pages

The challenge Leading calendar publisher BrownTrout UK produces about 1,800 different calendars every year, as well as distributes numerous titles on behalf of various other publishers. Themes range from animals and wildlife to travel and celebrities. With such a wide range of calendars, accurate product information is critical to the company’s success. “One year we may find that Cliff Richard is the best-selling calendar, and the next year it co

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