Smith Seckman Reid, Inc. (SSR)- Bridgeforth Stadium Expansion Football is a competition, and football stadiums feed the competition between rival teams. Bridgeforth Stadium at James Madison University (JMU) fuels envy in local rivals with their $62.5 million stadium expansion enlarging the capacity from 14,500 to 25,000 patrons. The goal for the 20-month expansion project was a face-lift of the former Madison Stadium, built in 1975. The expansion is the ?rst signi?cant work done since 1981. By adding an additional 10,000 seats to west side and north end zone, the stadium was able to provide a 1,000 seat club level, 15 hospitality suites, and a new press box cresting the top of the upper deck nearly 13 stories above the ?eld. The expansion project included the demolition of the then existin

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