Case Study

Boulanger Launches its First iPhone Application

Boulanger Launches its First iPhone Application

Pages 2 Pages

Several workshops were held that were geared specifically towards user ergonomics, integration of the application into Boulanger’s systems landscape and the identification of new services. The outcome was a new Service Oriented Architecture (SOA) multi-channel platform. The Result In the first six weeks after it was launched, the application was downloaded more than 20,000 times, with peaks at 1,500 downloads per day. It quickly reach

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