Case Study

BLUETM Enables Global Product Launches for Johnson & Johnson Vision Care

BLUETM Enables Global Product Launches for Johnson & Johnson Vision Care

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BLUETM Enables Global Product Launches for Johnson & Johnson Vision Care By BLUE Software The Johnson & Johnson Challenge Johnson & Johnson Vision Care (JJVC) was looking for a better way to manage promotional material and artwork for both their professional and consumer markets. Especially important in the selection criteria was the solution’s ability to launch a product globally and retain consistency. With regulatory compliance as a requirement, JJVC already had processes in place, but wanted more efficiency and visibility into these processes. The BLUE Solution JJVC chose BLUETM to provide project management of labeling, inserts, and promotional material such as ads, flash cards, posters, and brochures. Launching a global solution was a significant undertaking, and JJVC knew training w

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