Case Study

Big Room’s key objective is to create a new trusted and transparent corner of the Internet for environmental organizations, companies and individuals.

Big Room’s key objective is to create a new trusted and transparent corner of the Internet for environmental organizations, companies and individuals.

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One World, One Internet ICANN Website Registry Name Location https://go.eco Big Home, Inc Vancouver, Canada Case Study .ECO TRIVIA Date TLD available on Internet: 25 April 2017 Number of registrations: 3,453 ¦ In addition to operating .ECO, Big Room plans to launch a foundation that provides funding for environmental work worldwide. ¦ Big Room believes that anyone who is committed to positive change for the planet should register a .ECO domain name. 1 Nielsen (2015), The Sustainability Imperative, New Insights on Consumer Expectations (http://www.nielsen.com/content/dam/corporate/us/en/reports- downloads/2015-reports/global-sustainability-report-oct-2015.pdf) “.ECO is fast becoming a powerful source of credible environmental information online. ” Environmentalists and Big

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